Having a well-designed website is only half the battle. It doesn’t matter how good your site looks if it’s not performing in the search engines then it’s dead in the water.
After a website is freshly completed some clients naively expect the site to be on the first page. Wrong! Every year competition for any product or service online gets harder and harder to beat, especially when bigger well-established companies tend to have unlimited budgets for SEO, social media campaigns and traditional marketing which helps them propel their websites to the first page.
A lot of work goes on behind the scenes to make any website rank well against its competitors.
Any SEO company who GUARANTEE to get you to the top of page one is being rather economical with the truth. There is no doubt that reputable SEO agencies will help you move up the rankings but getting you to page one is a promise no one can guarantee. Especially if your competitors have unlimited marketing budgets as mentioned above.