The biggest step for a web designer is creating and solidifying an eye-catching layout that accommodates all information given and which displays perfectly on all devices. This brief from StellarPM was no different. StellarPM are an international company that deals with manufacture and production of Superyachts and Catamarans. Their vision for their new site was to have a minimal but 'classy' feel using mainly black and white imagery whilst using hints of colour from their existing logo.

Inspiration?

To get some ideas down for website layout ideas on the go, I use a few tools at my disposal including Figma to build site visuals/wire-frames, however I predominately use Affinity Designer for it's speed and flexibility. Before showing to the client it generally takes a lot of trial and error before it looks right to me, balancing images, body copy and headlines. Once I'm happy with the overall layout I will then turn my attention on the colour scheme making sure I only use complimentary colours that are applicable to the brief and subject matter.

After nearly 30 revisions the 'look and feel' was finally approved and which be followed through to subsequent pages and now is currently in the production stage. Please see the top main image.